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Referral Place

How is Your Business Development Strategy?

July 19, 2014 @ 3:33 pm
Whenever I ask business owners the question in this title, I often get a blank look.  They tell me that they advertise in the Yellow Pages or Manta.com and call it a day.  I ask them how that is working for them.  Most of the time they tell me it gives them some business but they wonder if the high costs of these services are even worth it.​Other business owners tell me that they spend painstaking hours that takes them away from their core business trying to drum up new work.  Usually I can tell from their responses that this […]
Ringing Telephone

What is the Decay Rate for Live Call Leads?

July 2, 2014 @ 2:02 pm
When we send your company a live call lead, suppose you are not able to get to the phone right away.  Guess what happens next?  The decay rate for that lead has started and the longer you wait to get back to that lead, the faster that decay rate will increase.  It is almost an exponential rate, meaning that the further away you get from the time that the lead call, the less likely chance you have to close that lead. An Example I was looking for a plumber and on Monday of this week, I decided to call a [...]

Lead Generation Challenges

June 25, 2014 @ 7:27 pm
This can also be seen in video format on YouTube --> https://www.youtube.com/watch?v=s0USZSVYgk4 I put together this presentation that describes the challenges that people face with online leads and if you decide to go with a lead generation company, some questions you should ask before deciding.  What many of these lead generation companies do is scrape information from yellow pages and you end up having multiple people calling these leads at the same time. We use live call leads which is prompted by your customer.  That gives you a huge head start with the lead as you know they wouldn't be calling [...]

Getting Leads vs. Getting Real Leads

June 13, 2014 @ 5:32 pm
It's actually quite easy to get leads these days.  What's not easy is getting leads that actually have the potential to convert to business.  That's where we are different from the others.  We won't pay for bogus leads and pass them off as if we got them ourselves and then let you deal with the lousy results.  We get you leads that have the highest potential to convert to sales.  We know where to find them and how to attract them! Some lead generation services will sell you on price, telling you they can give you thousands of leads for [...]
Eyes

What is a Scrub Rate?

June 13, 2014 @ 5:25 pm
We provide leads to businesses.  Obviously not every lead is going to be valid.  Between spammers and telemarketers, leads that are generated are going to have some bad apples among them. But we account for that here at Referral Place.  We have what's known as a scrub rate.  This is a rate where we give an allowance for bad leads. This does depend on the type of service you use with us as to whether it is available or not. But it is a great way to weed out the bad leads. Of course, one of the aspects that separates [...]

Welcome to Referral Place

June 12, 2014 @ 9:09 pm
Why We Are Different, And Why You Can't Lose We take pride in the fact that we are different from other lead providers.  We are different because: We don't employ unethical methods of lead generation.  We use vetted leads. We want to help you get the absolute best and real leads. Our sources are PROVEN to access people who are actually looking for your service. We don't buy leads from other lead providers and then pass them off as our own.  These types of leads are usually junk anyway. We frequently check up on our customers to make sure they [...]